Welcome to Retroviral

We are

Retroviral

We make brands

go viral

Retroviral has made more brands ‘go viral’ globally than any other agency in Africa. Strategy, Content Creation, Dissemination, and Reporting is how we execute our craft while supporting our partners’ business objectives. Virality, for us, is about awareness and - most importantly - conversion.

Virality

What we do:

Listen

We take always-on to the next level: we listen to and monitor online conversations to look for opportunities to enable your brand to cut through the clutter.

Streaming provider content is a global water cooler moment, waiting to be news hijacked or parodied. The internet never sleeps, neither do we.

Strategy

What we do:

Create

We are a creative agency. Digital-focused, our bread and butter is social media community engagement - from content to paid media - but our work has been globally recognised as award-winning across the spectrum of integrated marketing communications. Our passion is elevating brands and making them famous with guerilla stunts, branded content, video creation and seeding, paid media and influencer marketing. Want to know more?

Click here - our work speaks - loudly - for itself.

Content
Creation

What we do:

Share

Sharing and storytelling are key ingredients for any campaign. We pride ourselves on being some of the best storysellers (tell then sell) in the industry, generating real, positive, newsworthy content as a vehicle to elevate your brand.

We emotionally connect you to your audience - B2B or B2C - then rationally steer the target market down the sales funnel to support your business objectives.

Dissemination

What we do:

Report

We like to make well-informed decisions based on data, research and proven results. That’s where our reporting plays such a critical role. It informs our communications tactics and justifies our brand strategies.

Our goal - always - is to support the growth of your business, through data and analytical insights that increase your brand’s performance.

Reporting