‘Viral campaigns move at the speed of culture.’

Jul 4, 2024

Catch the latest FutureProofMzansi podcast from Kantar in South Africa featuring our very own Chief Creative Officer and co-founder, Mike Sharman.

Watch here 🎧🤩 

Mike shares his journey to starting Retroviral over 14 years ago and how he knew then just how important digital marketing was going to be. He explains what goes into creating viral campaigns and why it’s important to always move at the speed of culture.

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