The 2022 Loeries Official Rankings are out and Retroviral has placed 22 in the Ranking By Agency (Africa and The Middle East); 14th in the Ranking by Agency (South Africa); 4th in Ranking by Agency Size (Small) and 7th in Digital Agency / Production Company rankings.
“For the second year in a row, Retroviral is in the top 5 for Small Agency and top 10 for Digital Agency / Production Company in the Middle East and Africa which demonstrates the strength and breadth of talent within our team at excellence in creativity. We have a team of less than 20 yet we continue to creatively punch above our weight,” says CCO Mike Sharman.
The 2022 Loeries Official Rankings include the rankings of the leading brands, agencies, production companies and people creating work that is making an impact in the lives of consumers across Africa and the Middle East (AME). The rankings are compiled from the wins achieved by the industry at the 2022 Loeries Awards and are the only rankings that inform the global WARC Rankings.
“The Loeries sets the bar when it comes to creative excellence within the Africa Middle East region, and We take the Loeries ranking very seriously as it’s a true measure of our performance and our work across the Middle East and Africa” says Retroviral Managing Director Pippa Misplon.
To be recognised amongst all the great agencies in the region is not only great for business but also important to continue attracting and retaining some of the best talent in the world. Says Ndumiso Nyoni. He adds, “It takes a lot of time, brainstorms, sweat and tears to come up with excellent ideas and I couldn’t be more grateful to our team, our clients and our partners for everything they do in making Retroviral what it is and thank you to The Loeries for the recognition.”