You thought we were good at viral? When snow fell in Johannesburg for the first time in 11 years the opportunity was too good!
We went and “created” a snow activation for our client, Iwisa No.1 featuring comedic genius Donovan Goliath. And South Africa loved it. To watch the clip click here: Iwisa No.1 x Donovan Goliath
The results were immediate. In just 24 hours, the video managed to gain 260K+ views including earned media opportunities with 947 and 702/Cape Talk an Orchid from Brendan Seery, appeared in News24 , Marketing Spread and a feature in The Good Things Guy.
Across all platforms (social and online) we have managed to reach a user base of 22 MILLION+.
Yes please!