For M-Net we were tasked with creating talkability for the casting of the new Survivor South Africa. We created a Wild Card Entry challenge for 8 South Africans to live on a billboard for three day, competing in immunity challenges and Tribal Council eliminations.
When two contestants remained, those voted out
returned as the jury to cast their vote for the person they would be sending into the
actual show. JC Decaux, Reel Robot, and 10th Street Media were sensational
partners on this project.
Here’s how it all happened: